I'd like to take a moment to share the story behind Doc Shorty with you.
When I was a kid my grandfather was a bit of a hero in my eyes.
He was a hard worker, had a great sense of humor and was the glue that seemed to hold our little family together.
Along the way, for a reason that I've never really known, he started calling me the nickname Doc Shorty.
He passed away when I was around 15, which, as I remember, prompted one of the great cries of my life.
As an adult I've often thought about him calling me Doc Shorty, and when I have it's always made me smile and made me feel happy.
When I started dreaming up the idea of creating a brand that centered around statements that would make you feel happy or motivated... I knew Doc Shorty was the perfect name.
I think doing so would make my grandfather proud, as would the fact that we make products here in the USA.
As we continue to grow as a brand my hope is that Doc Shorty will accomplish one major goal, and that's that we make you feel good.